The Al-Hilal agreement highlights a new phase in which investment, commercial management and financial sustainability increasingly accompany sporting ambition. eyesonsaudi-arabia.com Riyadh, October 1, 2026 — Understanding the direction of Saudi football requires looking beyond famous players and spectacular transfers. Behind the matches, a market is developing in which sovereign capital, corporate owners and private investors…
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eyesonsaudi-arabia Amsterdam, September 27, 2026 – There’s a moment every summer now when European football holds its breath. Another name gets whispered, another Saudi club is mentioned, another star quietly stops showing up to training. This year it was Tijjani Reijnders. The move stunned people not because of the fee — Al-Qadsiah paid Manchester City…
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How Saudi women are reshaping freedom and fashion.
Saudi Arabia bets big on solar, wind and green hydrogen.
Smart tools are transforming how Saudi students learn.
What Saudi Arabia’s AI Bet Reveals About the Future of Learning eyesonsaudi-arabia In September 2026, a slightly different kind of school year began across Saudi Arabia. The International Center for AI Research and Ethics in Riyadh, working with Google, opened free year-long access to Google’s Gemini AI Plus plan to university students across the Kingdom…
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From smart scouting to fan experience, AI is changing the Saudi game.
Cloud seeding gets smarter as AI reshapes Saudi skies.
Women, Religion, and the Limits of Change Under Vision 2030 eyesonsaudi-arabia Amsterdam, August 23, 2026 – Ten years ago, a Saudi woman could not drive to work, open a bank account without a male relative’s signature, or watch a film in a public cinema — because there were no public cinemas. Today she can do…
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Inside Saudi Arabia’s Bet on a Post-Oil Future eyesonsaudi-arabia Amsterdam, August 23, 2026 – For nearly a century, Saudi Arabia’s story has been written in oil. It built the world’s largest exporter of crude, funded a welfare state, and gave a handful of royal decision-makers outsized influence over global energy markets. But in April 2016,…
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